TRA Announces 2019 Hall of Honor Nominees

Jun 25

(Austin, TX) – Restaurateurs Estella Martinez, owner of Matt's El Rancho in Dallas and Austin, Roger Lumley, owner of Papacita's of Tyler, and Mike Shine, owner of Frank's Americana Revival in Houston, will be inducted into the Texas Restaurant Association’s (TRA) legendary Hall of Honor – the highest award the association can bestow upon its members. The ceremony will take place at the TRA’s 2019 Night of Excellence event on Saturday, July 13 at 7:00 p.m. at the Houston Ballroom in the Marriott Marquis Houston. The event is held in conjunction with the 82nd annual TRA Marketplace, the second-largest industry foodservice show in the country.

Qualifications for the honor are rigorous - nominees must have been a TRA member for a minimum of 15 years and exemplify superior business ethics. Criteria include significant time and energy devoted to the benefit of TRA and its members, as well as to his or her local chapter. Nominees must also gain proper recognition for the restaurant industry, and help to build the image of the food service industry overall.

“Induction into the Hall of Honor is the highest award we can give to publicly recognize those who have been outstanding leaders, successful business people and a true beacon to others,” said Richie Jackson, CEO of TRA.

What began as Matt's El Rancho in Austin in 1952 as a family owned and operated restaurant expanded into Dallas after Estella married Matt Martinez Jr. The original location in the Lakewood area of East Dallas quickly achieved cult status as the original Matt's in Austin. Now located on Skillman Street in Dallas, they opened two more restaurants, in Garland and Royce City. Many of their unique menu items are now found in almost every other Tex-Mex restaurant in the state.

Estella Martinez has worked in the foodservice industry for 45 years. She has been active in her local Dallas chapter for more than ten years, including service on the education, membership, and government affairs committees. Estella remains on the board of the original Matt's in Austin and runs the restaurants in Dallas with her son Matt Martinez III.

Estella established a scholarship in Matt Jr.’s honor for Texas ProStart students shortly after he passed away. To date, she has awarded more than $30,000 in scholarships in Matt's name to many deserving Texas ProStart students who exemplify Matt's and Estella's vision of incredible customer and community service.

Despite the well-known name and history in Texas, Estella said, “I am humbled to have been selected. This is a great honor and I have so much respect for what this means.“

Roger Lumley of Tyler is a 32-year veteran of the restaurant industry and has served numerous terms as a state board member and on task forces that have helped to shape the association.

Roger discovered his passion when he first served on the Texas Restaurant Association Education Foundation (TRAEF) Board of Directors and has been a champion for foundation initiatives both at the state and local levels.

He has served numerous times as the East Texas Restaurant Association chapter president, fundraising chair, chapter PAC chair, and education chair. As he puts it, having a leadership role in a small chapter is a, “full contact sport.” Roger’s passion for the chapter - which covers 26 counties in east Texas - is evident in their results, including two major “Taste of” events, monetary support for 19 Texas ProStart competitions, and the provision of scholarships at Tyler Junior College, Kilgore College, and Stephen F. Austin State University.

Roger's involvement in the community also includes service on the Northeast Texas Public Health District's Food Safety Task Force and the Tyler Area Builders Association.

Mike Shine is a longtime resident of Houston and a 30-year veteran of the foodservice industry. In his role as president of Texas Food Group, a restaurant consulting and management company, he has worked with dozens of culinary notables including Chefs Dean Fearing of Dallas, Grady Speakers of Fort Worth and Elouise (Ouise) Jones in Houston. His leadership includes many different roles and responsibilities – from restaurant owner and operator, to the designing of menus, business planning, purchasing and recruiting.

Mike’s career highlights include serving as president of the Houston-based Ruggles Management LLC, where he was responsible for charting the company-wide aspects of its multi-unit operations and growth which included the popular Ruggles Grille at Minute Maid Park, home of the Houston Astros. Five years ago, Mike launched Limerick Restaurant Partners and along with his sons, Chris and Colin opened the highly successful Frank’s Americana Revival Restaurant in the River Oaks, Houston.

Mike has been involved with the association at both the state and local levels for many years. He has served on the board of the Greater Houston Restaurant Association (GHRA) since 2007, and president from 2009 - 11. At the state level, he has served as a board officer numerous times, as well as a member of many committees within the association including membership, events and government affairs. He was an instrumental in launching the first GHRA government affairs committee and closely involved in launching GHRA chapter relationships with the Greater Houston Partnership as well as the Greater Houston Convention and Visitors Board where he served as a director during his term as GHRA President.

Last year the Hall of Honor award was presented to Bob Westbrook of Tyler, a successful 20-year CiCi’s Pizza franchisee, and Leo Duran, owner of El Paso's beloved L&J Café. Over the past 33 years of the award’s history, there have been 124 Hall of Honor inductees.

Read more about the Texas Restaurant Association Hall of Honor awards, or purchase tickets to the Night of Excellence.

About the Texas Restaurant Association

The Texas Restaurant Association was formed in 1937 to serve as the advocate in Texas and the indispensable resource for the foodservice industry. Today, as a leading business association, TRA represents the state’s $66 billion restaurant industry, which is comprised of 48,000 plus locations and a workforce of more than 1.3 million employees. Along with the Texas Restaurant Association Education Foundation, the association represents, educates and promotes the growing industry.


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