News

Do You Love Your Point of Sale?

Feb 3
2020

With Valentine’s Day approaching, love is in the air. But if you’re not in love with your point of sale (POS) because it’s unreliable and hard to deal with, it’s time for a change. Breaking up with your POS doesn’t have to be messy. Look for these telltale signs that you and your POS are no longer compatible.

 

Your POS isn’t cloud-based

If your POS system isn’t operating in real time, you’ve lost the ability to see an immediate and complete picture of what’s happening at your business, what isn’t happening, and what absolutely needs to happen in terms of day-to-day operations. For example, a traditional POS requires you to run reports from an in-store terminal, so your ability to make data-driven business decisions is limited to when you're at a business location. Having real-time sales and inventory information in the palm of your hand wherever you are is a game changer. That immediacy can only be provided by a POS system connected to the cloud. To stay competitive, moving to the cloud-based POS becomes a necessity, not a luxury.

 

Your POS isn’t user-friendly

Does your staff hate using your POS when it comes to voids, refunds, split payments, modifiers, and last-minute changes to order details? If your staff has bad user experiences on your POS, chances are your guests have too. A well-designed POS increases staff productivity. For example, it is far quicker for a staff member to punch an order into an iPad and send it directly to the kitchen or bar than to write it down.

 

Your POS system doesn’t accept all payment options

If your POS isn’t keeping up with all of the rapidly expanding ways customers want to pay, you’re missing out on sales. Payment technology is evolving at leaps and bounds: EMV chip cards, Apple Pay. Google Pay, Samsung Pay and more. Supporting the methods guests prefer to pay is fundamental to your ability to serve them, including digital wallet, pay-at-the-table and pay by guest app options. Your POS should serve that expectation, too.

 

Your POS makes data vulnerable to attack

Data attacks on POS systems in hotels, restaurants, and foodservices are notoriously common. To protect you and your customers, your POS must have the latest security measures. An investment in a cloud-based POS system that is PA-DSS compliant, and partnering with payment partners who support these strict standards, helps you avoid data breaches. In turn, this helps you avoid the costs associated with attacks, which are significant.

 

Your POS system is unreliable

Outages and hardware issues can occur at the worst possible moment. The question is: How do these circumstances affect your POS? Can you continue to serve guests during an outage? If not, this is yet another sign that your POS needs to be replaced. Modern POS technology provides performance that legacy systems can’t match. They’re designed to perform flawlessly (99.999%), and you can continue taking orders and payments even if the internet goes down.

 

Your POS system doesn’t meet guest expectations

Flexibility is key to a great guest experience. If your POS doesn’t connect easily with loyalty programs, self-serve kiosks, and provide electronic receipts, it’s not connecting with how your guests want to interact with your business. For instance, your POS should allow guests to be served and billed right where they are. It should integrate with loyalty apps, and split a bill between customers and various modes of payment. If your POS solution is letting you down in these areas, it’s time to say goodbye.

 

Your POS isn't supported by the right partner

Have you had issues or questions which required you to contact your POS provider? Did that partner immediately resolve these issues, or did a delay cost you sales? As the most critical tool in your store, any questions about your POS system should be answered promptly in person, via phone, chat, email and a 24/7/365 support center. You should never have to go it alone.

 

About Heartland

Heartland provides entrepreneurs with software-driven technology to manage and grow their business. The company serves more than 400,000 merchants nationwide, delivering trusted solutions for payment, payroll and human resources, point of sale, customer engagement and lending. Heartland is a leading industry advocate of transparency, merchant rights and security. Heartland is a Global Payments Company (NYSE: GPN), a Fortune 500 Company. Learn more at heartland.us.

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